Become An Underwriter

24 years of Community Powered Radio

Be Heard Where Maui Listens

Mana'o Radio listeners are loyal to this station and loyal to the businesses that support it.

When listeners hear your business name on air, they remember.

14X

Acknowledgements Per Week

 

100%

Volunteer & Listener Supported

 

50+

Non-Profits we give a voice to

 

More than a Mention

A connection

Be the Business Maui Talks About

Mana'o 91.7FM is Maui's only live, volunteer-run music station — no automation, no AI, just passionate DJs who love great music. We support over 50 local non-profits with free PSA airtime for their events, and we proudly champion the live music scene that makes this island so special. Community is everything to us.

Mana'o Radio underwriters reach Maui's most loyal listeners for a fraction of what commercial radio or print media would cost. Listeners have a unique trust in their community radio stations, and this trust transfers to the businesses that underwrite the stations.

There's a reason our underwriters renew year after year — Mana'o listeners are among the most loyal audiences you'll find anywhere.

Every show on Mana'o Radio is proudly curated by a live DJ.
Every show on Mana'o Radio is proudly curated by a live DJ.

Underwriter benefits

Here's What You Get

📡

On-Air Acknowledgments

Your business acknowledged daily on 91.7 FM — up to 14 times per week — reaching listeners throughout Maui and beyond.

🔊

Streaming & On-Demand

Your acknowledgment reaches listeners on our live stream and on-demand replays, wherever they tune in.

🌐

Website Listing

Featured on the Mana'o Radio website with a direct link to your business.

📱

Social Media

A “Welcome to the Ohana” spotlight post on our Facebook and Instagram channels to introduce you to our thousands of followers.

✍️

Crafted Announcements

We work with you to write an acknowledgment that represents your business clearly and accurately.

Possible Tax Benefit

Underwriting a non-profit, non-commercial station may be deductible as a business expense. Consult your tax advisor.

Underwriting Opportunities

Get Started

1

Reach Out

Contact our underwriting team to talk about your business and the right level of support for your business. development@manaoradio.com

2

Craft Your Acknowledgment

We help you write a clear, accurate announcement that represents your business within FCC non-commercial guidelines.

3

Go On Air

Your acknowledgment begins airing — up to 14 times per week — on FM, live stream, and on-demand.

4

Feel the Impact

Loyal Mana'o Radio listeners connect your name with a station they love. That community goodwill comes back to you.

Partnership Levels

Maui Media Initiative - Become a Mana'o Radio Underwriter

From Our Partners

Local Businesses Love Supporting Mana'o Radio!

The Pinatas Ohana has been a proud underwriter of Mana'o Radio since 2010. Here's to the next 24 years of America's last real radio station!

John Hargrove, Owner — Las Pinatas Restaurant

Underwriting with Mana'o Radio connects my business to a loyal Maui audience at a fraction of what traditional advertising costs while supporting commercial-free community radio.

Patrick Dours, Owner — Rodeo General Store

Let's Talk

Let's Get Your Business on Air

 

 

As a 100% listener-supported station, Mana’o Radio relies on the support of our local community-minded businesses and listeners to operate.

 

Contact us to discuss which level is right for your business. We are happy to answer any questions and help you craft your acknowledgment within FCC non-commercial radio guidelines.

development@manaoradio.com

Mahalo to Our Underwriter Ohana

💚

These businesses keep Mana'o Radio on the air. Please support the businesses that support us.

Meet Our Underwriters

About FCC Non-Commercial Guidelines

Mana'o Radio operates under FCC rules governing non-commercial broadcasting. Underwriting acknowledgments identify your business by name, location, and the nature of your services. They do not include promotional or comparative language, pricing, or calls to action.

We are experienced at crafting acknowledgments that work beautifully within these guidelines